We're proud to announce that BreakingT has recently entered into multi-year licensing deals with college sports powerhouses THE Ohio State University and the University of Southern California.

The agreements enable BreakingT to leverage its proprietary fan engagement analytics platform CrowdBreak® to create real-time fan merchandise commemorating the schools' most exciting sports moments.

In combination with The BrandR Group for Ohio State and One Team Partners for USC, BreakingT will also bring co-branded NIL apparel to market for the Buckeyes and Trojans' biggest stars. 

To see the initial assortments for both schools and their standout players, including reigning Heisman Trophy winner Caleb Williams, visit Shop Ohio State and Shop USC on BreakingT.