A global pandemic and a long shutdown of the American sports machine could not stop BreakingT from making moment-driven merch in 2020.
From soccer statements to baseball blasts, here are BreakingT's top 20 best-selling designs of 2020:
1. 4 STARS ONLY
At a March exhibition match, players on the U.S. Women’s National Team arrived on the pitch wearing their warmups inside out, protesting pay inequality. The empty shield with four stars instantly became the symbol of a movement.
2. SLAM DIEGO
In August, the Padres hit grand slams in four consecutive games and earned the nickname Slam Diego. Players wore our shirts to batting practice and press conferences, and fans gobbled 'em up.
3. BET ON WOMEN
Originally launched in 2019, Bet On Women sales remained strong in 2020. It has become a motto of the WNBPA and has been embraced throughout women’s sports. Even Dick's Sporting Goods got in on the action.
4. ACUÑA ALBIES 2020
It was all about politics in 2020, and our campaign collection was a big hit. None bigger than the one featuring this beloved Atlanta duo. This design took off when Ronald Acuña Jr. showed up in one.
5. RUN WASP
“Do we have time to run wasp?” The answer was yes, and the play propelled Kansas City to its first Super Bowl win in 50 years.
6. THE +1 EFFECT
Frustrated with social justice issues in June, Tony Kemp decided to do something about it. He launched The +1 Effect, inviting people to have 1-on-1 tough conversations about race. It caught on and Kemp was recognized for his efforts with a Roberto Clemente Award nomination.
7. THE LEGEND OF CHICO
It was the summer of Chico in L.A., after a clubhouse attendant became the star of some training camp games. BreakingT partnered with Chico and the Justin Turner Foundation to launch the legendary design.
8. MIX IT UP
Marcell Ozuna and the boys in Atlanta embraced this stirring celebration, and so did the fans.
9. TOUCHDOWN TAMPA
It was the offseason move that had all of Tampa in a tizzy.
10. BOTTOM FEEDERS
Miguel Rojas and Miami took offense when an opposing team’s broadcaster called them “bottom feeders” at the beginning of the season. Miami got the last laugh when it wore these shirts after winning the wild-card round.
11. BELLINGER BETTS 2020
Los Angeles rode its two MVPs, Cody Bellinger and Mookie Betts, all the way to the franchise’s first World Series win since 1988.
12. TITLE TOWN 2020
L.A. loves champions, and the city of Angels got to celebrate two titles in 2020.
13. KERSHAW CHAMPION
One word will now define Clayton Kershaw for the rest of his life.
14. STILL THE CHAMPS
When the global pandemic cancelled March Madness in 2020, the world of college basketball was bummed out. Virginia fans, however, embraced the opportunity to remind everyone that their team still held the crown.
15. APOLOGIZE TO NOBODY
Tempers flared between Atlanta and Miami after Ronald Acuña Jr. hit a leadoff homer and was plunked in his next at bat. After the game, Acuña shared his feelings on social media.
16. PUT WOMEN’S SPORTS ON TV
A simple directive, with an eye on equality, resonated with sports fans across the country.
17. AIR NINO
18. EL NINO
These two designs appearing back to back on this list show just how much people love Fernando Tatis Jr.
19. JET CHIP WASP
The personification — or insectification — of the famous Kansas City play became a hot seller.
Washington loves its rookie defender with a nickname to match his scary style of play.