UNC Becomes BreakingT's Top-Selling College Of All-Time

Posted By Jamie Mottram on April 2022

As BreakingT expands into college sports, adding 60 schools and hundreds of student-athletes to its license roster, the eight-year-old brand is enabling more fans than ever to Wear the Moment®.

From hot-market shirts for the past three College Football Playoff National Champions (LSU, Alabama and Georgia) to Dawn Staley celebrating her latest natty with fresh BreakingTs, college is fertile ground for timely, relevant, creative, quality fan apparel.

This was especially true the past two months with BreakingT's UNC Collection. Starting with the Tar Heels' win in Coach K's last home game and carrying over to beating Duke in the Final Four, BreakingT's UNC-licensed shirts are a hit in the Old North State.

Using its propriety CrowdBreak™ social listening platform, BreakingT repeatedly identified and commemorated the most excited moments from this historic run. And now, UNC has surpassed Alabama as the top-selling school in BreakingT history.

The sales keep rolling in, and as of April 26 these are BreakingT's 10 best-selling UNC products (co-branded NIL shirts indicated in parenthesis):

1. Acceptable

2. Love & RJ & Leaky & Manek & Bacot (NIL)

3. Very Acceptable

4. The Iron 5 (NIL)

5. GDTBATH

6. Armando Bacot and Caleb Love Frame It (NIL)

7. Caleb Love Nothing But Love (NIL)

8. January February Carolina April

9. Brady Manek MAN3K (NIL)

10. It's Live Action Out There!

Bonus: With four of "The Iron 5" returning, BreakingT has a new "Run It Back" shirt coming soon. 👀

Look for that in BreakingT's new arrivals. And if you already own one of the many thousands of UNC shirts sold during this fantastic run, post it on social and tag @BreakingT for a discount on your next purchase. It's live action out there!