We're excited to announce the launch of BreakingT Digital, a new component within our business model that will enable sports fans to purchase digital collectibles commemorating the biggest moments in sports.
We've partnered with the Shopify Innovation team and Giglabs, a blockchain company that empowers brands to bring their IP to life through non-fungible tokens (NFTs), to integrate BreakingT Digital into our store and make it really easy for our customer base to access NFTs.
We'll be minting our first BreakingT Digital collectibles in the coming weeks. Customers will be able to purchase first-run mints via credit card on our website, as well as on a BreakingT Digital secondary marketplace.
For more information about the project, see here for the press release: GigLabs’ App Enables Shopify Merchants to Mint and Sell NFTs.